Straine Industry Icon — Michael Reich, DDS — Garden City, MI

Published on January 14, 2015

Reich---No-BackgroundA Straine Industry Icon possesses the drive to achieve results, the ability to take initiative,

skills in collaboration and teamwork and the ability to lead teams.

When Dr. Michael Reich opened his dental practice in Garden City, Michigan 26 years ago, he had just one treatment room. Now Dr. Reich employs one associate and his highly trained staff work out of eight treatment rooms providing a world-class oral health experience to patients from all over the state. Dr. Reich was a client of Straine for over two years between 2012 and 2014.

“I always had a passion for dentistry but not for managing our clinical and administrative departments,” says Dr. Reich. “There were issues in this part of the practice that needed to be addressed and could no longer be ignored. I noticed a lack of direction and missed opportunities for growth within my practice.”

Understanding the importance of creating more efficient systems for delivering optimal care and building a profitable practice, Dr. Reich hired Straine Consulting for the plan that would enable him to achieve these goals.

Straine Consultant Paul Smith immediately noticed Dr. Reich’s love for dentistry and commitment to quality care, “There are not many doctors with the passion that I saw with Dr. Reich and his team. His passion for dentistry understandably distracted him from developing predictable systems, yet I knew we could create better orchestration and preserve the commitment to service that already existed in the practice. We were able to integrate systems between departments and the front and back teams achieved better collaboration that helped energize services to the entire patient base.”

In order to expand his hygiene department Straine helped Dr. Reich create policies that his staff respected and would implement. Paul Smith says, “The front office staff saw the positive results of scheduling future hygiene appointments with every patient. It may sound like common sense, but this step is often overlooked if staff isn’t trained, coached and monitored.”

Paul Smith added, “With the amount of patients seen each day, it was easy to take the retention of the patient base for granted. Through implementing huddles and staff meetings, we were able to help the entire team see the benefits of following these processes. Dr. Reich’s production increased 21% in 2013. We also refined the schedule to allow Dr. Reich to spend more time with his wife and young child. The Straine Management System™ ensures Dr. Reich’s commitment to quality care is delivered whether he is in or out of the practice. We created predictable and persistent results, which is the ultimate litmus test for success!”

Dr. Reich says positive changes happened in his practice as a result of working with Straine. “Production increased and we are serving more patients as a result of being more attentive to daily operations. Straine did a great job improving my team’s communication skills and helping all of us stay committed and focused on our goals.”

Michael R. Reich, DDS, PC
7110 Venoy Road
Garden City, MI  48135

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